What You Don't Know can Hurt You

I stole the title from the Canada News Wire article of the same name.

I try to research a company before I go a-calling, right down to my shirt and tie.

If you’d like to improve (if not perfect) your chances of getting a good reception, and making first impressions count, start a list.

Start A List

Start a list of the five or ten things that you consider essential for a demonstration that you’re on their team even before you meet.

Add to the list as you stumble and make mistakes.

Talk to Me!