Then there's the time you just have to cold-call some organization and try to make your way through switchboard-hell to locate a real person who might understand your call.
You definitely don't want to speak to anyone in HR.
And the CEO isn't prepped to pay any attention to you.
You want to speak to Robert Millings who is in charge of - whatever it is you'd like to promote.
Here's where a few well-chosen "niche" phrases come in handy.
Let's suppose I fancy myself as a go-getter when it comes to getting out-of-control projects back on track.
"Could you please tell me who is responsible for making sure that projects are completed on time?'.
"Could you please tell me who is responsible for making sure that computing projects are completed on time?'.
"Could you please tell me who is responsible for making sure that word-processing documents are up to corporate standards?".
Whatever it is that you do well, whatever reason you have for thinking that this organization will benefit from your knowledge and skills, you want the name of the person most likely to maintain an intelligent conversation at your level.
You won't always get the meeting, sad to relate, but at least you'll have a good idea of why you didn't get the meeting.
And that's better than a brush off with a voice-maul (sic!) to HR.