Why Aim for the President?

I am often asked why I am using The Prospector to contact Presidents and CEOs, CIOs, CFOs, COOs and the like.

The answer is given simply in a recent Harvard Business Review article stated in part:-

Your boss's boss has a broader perspective on your organization than you (or your boss), and can see more of what's coming down the pike — be it new products or possible new assignments.

The President has the best view of the most urgent strategic needs of the company. My project leader may well be two or even three levels down, but my best work is done for the good of the whole company.

Talk to Me!