(6/5) Resources

OK. So I lied about it being a 5-part series. After I’d started I realized that a small practical tip might be handy.

Start your research today and build lists of useful contacts in terms of Paid Speaking Engagements.

Trade papers should yield at least one high-level name per issue, and there you have a hook on which to hang a conversation.

Boards of Trade, Chambers of Commerce and similar groups require speakers. Attend a meeting and ask politely who is the speaker-seeker for the group.

Professional networking meetings of your peers which strongly promote awareness of members skills and offer contacts at a management, rather than a technical level. require speakers. Attend a meeting and ask politely who is the speaker-seeker for the group.

Wherever possible obtain two or three consecutive issues of a publication and attend two or three meetings to determine the tone, especially whether you would suit the level of expertise. (There’s little point in pushing programming techniques to the local gardening society, and little point in expounding domestic vermicomposting to the Toronto Board of Trade).

For each of the bulleted points above you should be able to obtain at least five contacts in your area.

Use each contact to locate further contacts; for example, in chatting with a member of a professional group, you might ask “What other groups do you attend that you find beneficial to your development” or similar. In this way you will branch out, like a tree growing shoots, and find other similar target markets for your Paid Speaking Engagements.

Talk to Me !