Flexibility is often the key selling point for a solo-entrepreneur. My ability to make snap decisions to accommodate a client is easy, costs me little, and impresses the client.
And gets the job done faster and cheaper.
(That’s why it impresses the client).
By definition I must be more flexible than The World Out There, so by definition the world is relatively inflexible.
I recently announced a training session, at cost (room rental), $50. What a deal!
A great many people couldn’t make it that day.
Not a problem; I’ll make it a week later.
I can change.
But a week later is the day after a long weekend.
Should I skip forward yet another week?
Changing my mind once is being flexible.
Changing it twice is indecisive.
And sends a message that perhaps I’m not really serious about this, that it isn’t going to happen after all, that I’m scared or ready to back out.