“You know, those customers really want your product to be the one they’ve been looking for. They aren’t against you, they’re waiting for you to nail it, to solve their problem, so they can get on with their lives.”
It is worth reading no matter what your age, no matter how long you have been ramping up your SOLUTIONS.
Everyone you talk with is hoping that YOU will be the miracle they were looking for, that YOU will have the solution.
The original story is about casting directors and auditions, but now that I think about it, I’ve spent a great deal of my (single) life giving women the once-over, wondering if SHE will become the next Mrs. Greaves.
Not in a chauvinistic sense, I hope, but you too, don’t you hope that THIS interview will clinch the $100,000 contract? That THIS prospect will end up being the client-who-puts-you-on-retainer?
Truth is, they too are hoping that you will be the round peg that fits into the round hole!