Now I don’t know about you, but I feel a bit ticked off at an email like this.
- It is personalized but not personal.
- It is timely but represents no time spent on it by the author.
- It is to me, but not about me.
- It touches me, but not at all in the way I like to be touched.
Indeed, I consider it to have wasted the time it took me to download it, open it, read it, and discard it.
In fact, I can delete the sender from my contact list in less time than that.
Nothing personal ...